ACHIEVE STELLAR REVENUE RESULTS WITH OUR BLACK FRIDAY BEST PRACTICES
Welcome to our Black Friday hub where we’ll show you how to quickly and easily turbo-charge your sales using VoucherCart for the Black Friday and Cyber Monday sales period. Here you’ll find exactly what to do. Simply follow the steps below to ensure you make the most of the biggest sales window of the year.
You have all the tools to drive your sales at your fingertips, so let’s dive in.
Black Friday Checklist
Last Black Friday weekend, our clients’ revenue grew an incredible 761% from the same weekend in the previous month. With an average of 15-20% of vouchers going unredeemed and a low cost of sale, Black Friday is the biggest single sales window of the year and an ideal opportunity to drive the most profitable revenue stream for your business: Voucher and Gift Card sales.
This year’s Black Friday weekend takes place from November 29th to December 2nd.
Leverage VoucherCart platform features to drive maximum revenue growth, new customer acquisition, and retention throughout the Black Friday period.
The following 4-step Black Friday Checklist will ensure you stay on track to make the most of the busiest voucher-buying period of the year.
Step 1
Start Your Planning
In this section we’ll arm you with the knowledge you’ll need to create the best voucher types for your business.
Watch our Black Friday revenue masterclass video and view our cloneable bestselling Black Friday vouchers then get to work on planning your vouchers and gift experience offers.
Step 2
Create your Black Friday Vouchers
In this section we’ll get on with the business of voucher creation.
Having watched the Black Friday Revenue Masterclass, viewed the Best Selling Vouchers for your sector (Clonable vouchers), and listed your products/services by profit per unit sale and volume of sales, you now have all you need to create your Black Friday vouchers, so let’s dive in…
Step 3
Build Anticipation
Whetting the appetite of your customer database and social followers is key to leverage anticipation and curiosity across your audience. In this section we’ll take a look at great ways to do this.
Step 4
Launch & Promote
With your vouchers now created and ready to go, it's time to launch your sales and monitor performance over the duration of the Black Friday sales window.
Black Friday Revenue Masterclass
Watch our Black Friday Revenue Masterclass to find out how to drive the most sales during the Black Friday period.
We've created custom tailored versions for the Hotel and Restaurant sectors.
Hotel Masterclass
This version of the Black Friday Revenue Masterclass is specially tailored for the hotel sector.
Restaurant Masterclass
This version of the Black Friday Revenue Masterclass is specially tailored for the restaurant sector.
Black Friday Blog Posts
Read up on our Black Friday focussed blog content
