10 Years of Growth and Innovation in Gift Card Technology


We’re proud to announce VoucherCart’s tenth anniversary this year, marking a decade of voucher and gift card technology innovation, growth and success. We’re taking a moment to reflect on this incredible journey, to celebrate the transformative results we’ve helped our clients to achieve worldwide, and to share our vision for the next decade.

From Vision to Industry Leadership


Since our founding in 2015, VoucherCart has held true to it's core mission: to help businesses drive high-profit revenue growth, new customer acquisition and retention through smart, scalable gift card technology solutions.

By pioneering in the gift card software space, we’ve developed our platform into a sales engine for gift cards and vouchers, designed to drive sustainable growth for businesses across hospitality, retail, health and wellness, and leisure industries.

Today, we’re proud to be a multi-million dollar global market leader, trusted by thousands of businesses worldwide.

A Decade of Results


Over the past decade, VoucherCart has bridged the gap between physical and digital gifting, combining smart marketing automation and intuitive features to transform vouchers, gift cards, memberships and tickets into invaluable tools for driving high-profit growth.

Businesses using our platform have experienced revenue growth results for clients at levels unrivalled in the e-commerce space, with many achieving annual revenue growth rates exceeding 300%.

“Nothing speaks louder in business than results,” said Douglas MacLennan, Co-founder and CEO of VoucherCart. “We maintain our commitment to delivering unrivalled growth for our valued clients through our focus on technology innovation and a strong customer service culture.”

Transforming the Future of Gift Card Tech


As we enter our second decade, we’re committed to pushing the boundaries of gift card tech, to deliver organic and cost-effective growth for businesses in a fast-changing digital landscape.

We’re continually expanding our platform’s capabilities, releasing new features and partnering with major POS, PMS and CRM systems to streamline operations, enhance the gifting experience, and drive more revenue for our clients.

Our Partnership team is expanding to accommodate the growing demands placed on our business through third-party integrations and ecosystem partnerships. We’re also leveraging AI further in 2025 within our core product suite and AI looks set to play a growing role in the years ahead.

Anticipating continued innovation and expansion, we look forward to shaping the future of gift card technology and e-commerce for decades to come.


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